1. No Threshold Participation Users only need to hold and subscribe to BNB in designated yield products, without additional operations. The participation threshold is low, and the risk is relatively controllable.
2. Lock-up Incentive Mechanism HODLer airdrops are centered around holding incentives, aimed at stabilizing BNB liquidity, enhancing the value of platform tokens, and encouraging users to participate long-term; this is similar to past Binance airdrop models, which often bring short-term attention and trading activity after being launched.
3. Charitable Attributes Boost ESG Themes
The TREE project collaborates with the environmental charity organization Trees for the Future, possessing some charitable attributes, aligning with current market ESG (Environmental, Social, and Governance) focus points, and has the potential to attract attention from environmentally conscious or impact investors.